Although diagnostics play a key role in medical care, the market is difficult to understand for many healthcare professionals. While there are comparison portals for hotels or headphones, there is often a lack of transparency in the diagnostics sector. The “Diagnoodle” platform wants to change this and is now making its previously fee-based comparison platform available free of charge.

For the first time, healthcare professionals can find a manufacturer-independent, digital overview of point-of-care in-vitro diagnostic products for professional use at www.diagnoodle.com. The platform offers technical data, studies, videos and further information at a glance. Products can be compared directly and filtered according to individual criteria – time-saving, well-founded and manufacturer-independent.

“There are comparison portals for everyday products, but not for diagnostic devices that can make the difference between life and death in an emergency. That’s absurd. We show that things can be better in 2025,” says founder Violetta Lomakowskaja, former Sales Manager in the diagnostics sector.

“Of course, the requirements in the healthcare sector are much more complex, but this is precisely the challenge we have set ourselves. Many healthcare professionals report that it is difficult to find reliable information or get in touch with providers in a timely manner. With Diagnoodle, we bundle this information in one place – transparent, independent and quickly accessible. In this way, we create relief for users and at the same time a bridge for manufacturers who want to be digitally visible.”

Diagnoodle brings structure and transparency to a complex market – as a digital information hub for healthcare professionals and as a modern interface to the industry. For manufacturers, in turn, Diagnoodle offers digital access to a target group that increasingly demands digital and transparent information channels.

“The feedback from the healthcare sector is clear: there is a huge need for clear, digital decision-making aids. If you want to remain visible as a provider, you won’t be able to avoid digital, user-centered platforms in the future,” explains co-founder Hermann Eickhoff, an expert in digital transformation in the healthcare sector.

Diagnoodle has already been recognized as an innovative procurement tool by the KOINNO competence center of the Federal Ministry of Economics. The German Society for Clinical Chemistry and Laboratory Medicine (DGKL) also supports the platform as an official cooperation partner.

Diagnoodle currently comprises an extensive database of point-of-care IVD products for professional use. The expansion to include conventional laboratory devices is in preparation with the aim of digitally mapping the entire diagnostics market in the future.

Further information:

Diagnoodle – Independent information. Decide with confidence | Diagnoodle